Business Trends:  The Good, The Bad, The Effective

Business Trends: The Good, The Bad, The Effective

  Business Trends: The Good, The Bad, The Effective   Trends come and go.  Today, might be the return of bell bottoms, earth tones, and animal print.  Tomorrow might be neon and glow sticks.  What is popular now may not be the ‘it’ thing a couple of weeks...

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Utilizing Boots on the Ground Marketing

Utilizing Boots on the Ground Marketing

Utilizing Boots on the Ground Marketing We often hear the term, “boots on the ground” when it comes to sales and marketing.  Surprisingly, this idiom is credited to former U.S. General Volney Warner, who coined the phrase during a 1980 interview about the Iranian...

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A Brief History of St. Patrick’s Day

A Brief History of St. Patrick’s Day

A Brief History of St. Patrick's Day Gold.  Leprechauns.  Shamrocks.  Parades.  Pubs.  Oh, and green lots and lots of green.  You better be wearing green…or else.  Yes, you guessed it!  St. Patrick’s Day is here at last!  But did you know that the modern-day...

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Ultimate Gift Giving Guide

Ultimate Gift Giving Guide

What is better than getting a great gift? GIVING a great gift! And right now is the perfect time to wrap up and deliver some much-needed cheer. Whether it’s a Christmas present, an end-of-year gift, or just a token of appreciation for a job well done, the real gift is the thoughtfulness behind the gesture.

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