The Dos and Don'ts of Managing Client Relationships Managing successful client relationships is the cornerstone of any business—whether you are starting out, are a leader in a given industry, or somewhere in between. Building and maintaining strong...

Web Development vs. Web Management: Unlocking the Power of Your Website
Web Development vs. Web Management: Unlocking the Power of Your WebsiteIn today's digital age, having a website is essential for any business or organization. However, creating and maintaining a website is not a one-time task. It requires ongoing work and attention...

Master the Logo Brainstorming Session
So, you’ve finally done it. You pulled the trigger, followed your dreams and here you are with a brand new business that needs to be, well..branded! You are working with a blank canvas, which means you have decisions to make when it comes to creating your first logo. And honestly, this is a tough place to start.

Mental Health and the Cowe Team
Mental Health and the Cowe TeamTaking care of your mental health is just as important as taking care of your physical health. Oftentimes, it gets overlooked and falls to the wayside, resulting in feeling overwhelmed and exhausted. It’s important to prioritize and...

Spring Cleaning: Business Edition
Spring Cleaning: Business Edition Flowers are in bloom. Allergies are picking up. And the days are getting longer. Spring is officially here (or at least around the corner)! Of course, with the change in season, spring cleaning zooms to the top of our to-do list. ...

Business Etiquette 101: Growing your Business Beyond Family and Friends
Business Etiquette 101: Growing your Business Beyond Family and FriendsStarting and growing a business requires dedication, hard work, and an unwavering commitment to success. It’s no easy feat! It’s only natural to ask for support from the people closest to...

Keeping Up with the Times: The Business of Adapting to Technology
Keeping Up with the Times: The Business of Adapting to Technology In less than a decade, technological advancements have developed faster than any time in human history. Its impact on businesses is undeniable, revolutionizing the digital landscape as we know...

Sending out an S.O.S! When to Hire a Communications Firm
Sending out an S.O.S! When to Hire a Communications FirmEffective communication is crucial for success—no matter what industry you’re in, especially in today’s highly competitive business world. Whether it is reaching out to clients, customers, employees,...